Dr. Ritesh Dalwadi
Educator,Trainer,Researcher,and Consultant...

















Wednesday, January 22, 2014

Define Key Concepts in Marketing

Needs, Wants and Demands       Needs are basic requirements for everyone. Needs are basic things for survival. For example, food, clothing, shelter and air. Apart from above needs, people have strong needs for recreation, social interaction, and education.       You need “food”, but you might want a Pizza Pizza’s Pizza. People want a specific item or branded item.         The...
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